Getting Everyone on the Same Page

Getting Everyone on the Same Page is a fascinating insight into the critical business skill of creating and selling plans. It is a must read for anyone who wants to succeed, from the new brand manager sitting down to write their first plan, through to the experienced CEO with a need to get their whole organisation aligned.

In just 170 pages, Getting Everyone on the Same Page provides a comprehensive step-by-step guide on how to create an idea, turn it into a workable plan and then sell it, all written in both an entertaining and logical style.